The "Bless Your F**king Cooch" social moment that went viral for EOS
How EOS and Mischief brilliantly capitalized on a TikTok moment with a laugh out loud response that went viral. We also talk about the beginnings of the brand, its recent creative executions, and its early-stage use of influencers and social media to build the business. See the creative work below.
Below is the initial unsolicited TikTok post by Carly Joy. Below that is Carly’s post after the brand responded. That’s followed by the case study video plus the Vagnastic’s campaign.
