Mark Ritson on his Top 10 Marketing Moments of 2021

Mark Ritson
Columnist, Advisor &
Virtual Marketing Professor

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The famous industry columnist, advisor and professor of marketing shares his Top 10 moments of this past year. And, as always, there are surprises for all of us.

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Author and professor Douglas Holt on how we can use cultural strategy to disrupt markets

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How Velveeta sidestepped the cheese wars to create a space in pop culture