Campaigns 2026
Strats pitch campaigns they love, but never worked on to a sold out live audience at JL.
Is there a scarcity of difference? Is it scarce because sameness works? And what's the case for sameness?
It was a strike against independent journalism. We learn how NPR responded in classic NPR style.
Formerly of W+K and AMV BBDO, his new book, Strategy is a Verb, reflects on lessons learned in the trenches. A must read for all of us.
In Ep#3 of our Effie series, strategists share lessons on how they approach a new strategic initiative.
Rocket's new work is the result of not simply disrupting the category, but defining a whole new one.
CMOs on how they get to defining their objectives, strategies and audience insights that lead to the client brief.
Global marketing leaders from Uber, Airbnb, Coinbase and WestCap Private Equity join me for a conversation about the culture of marketing in the valley.

