Neutrogena's angle on skincare: 90s nostalgia

NeutrogenaSkincareNostalgiaBeverly Hills 90210
Written By On Strategy Showcase

Leah (Gritton) Smolensky
EVP, Group Strategy Dir.
BBDO, NY

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LinkedIn / BBDO

Chris Riat
VP, Global Neutrogena Brand
Kenvue, NY

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LinkedIn

Alex Booker
Exec. Creative Director
BBDO, NY

Connect with Alex
LinkedIn / BBDO

If you're old enough to remember the 90s, you may be old enough for Neutrogena Retinol. The new work from BBDO, NY disrupts the conventions of skincare with a fun angle that reminds us how old we are.

Watch the episode below and see the creative work below that.

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