The story behind Kellogg's brand refresh
Doubling down on its main distinctive brand asset (Cornelius), Kellogg's and Leo Burnett, London have reimagined the brand.
- 2020
- 2021
- 2022
- 2023
- 2024
- 2024 Effectiveness Series
- 2025
- Aisea Laungaue
- Alison Falconer
- Andrew Tindall
- Andy Lindblade
- APG Awards
- APG London
- Armando Potter
- B2B Series
- BBDO
- BBH
- Ben Doepke
- Brand Leadership
- Bridget Angear
- Caroline Gregory
- Catherine Willoughby
- CFO/CMO
- Chris Beresford-Hill
- Christopher Owens
- Connections Role in Effectiveness
- Craig Mawdsley
- Dan Reynolds
- Daniela Bombonato
- David Mortimer
- David Tiltman
- DDB Chicago
- Dovile Banyte
- Ed Gunn
- Effectiveness 2024
- Effie Gold
- Effie Winners
- Elizabeth Paul
- Faisal Siddiqui
- Future-Proofing Your Strategy Department
- Gareth Kay
- George Felix
- Greg Hahn
- Highdive
- Jaime McGill
- James Hurman
- Jeff McCrory
- Jen Costello
- Jenny Lindquist
- John Hickman
- John Kenny
- Julian Morgan
- kelsey Karson
- Kit Altin
- Laura Visco
- Live Tour
- Live Tour 2024
- Live Tour 2025
- Loz Horner
- Lucy Jameson
- Marcus Collins
- Marina Prieto
- Mark Kirkham
- Mark Ritson
- Martin Beverley
- Martin Weigel
- Mary Bakarich
- Matthew Herbert
- Mischief
- Neil Godber
- Nicole Parlapiano
- Nimisha Jain
- Ogilvy
- On the Spot
- Paula Bloodworth
- Pedr Howard
- Planning for Effectiveness
- Planning on the Outside
- Rankin Carroll
- Rethink Agency
- Ricardo Perez
- Rob Campbell
- Rory Gallery
- Samantha Cescau
- Saskia Jones
- Seher Sikandar
- Start-Ups Scale-Ups Grown-Ups
- Stephanie Ehui
- Steve Walls
- Super Bowl 2025
- System1
- Tass Tsitsopoulus
- Tati Lindenberg
- Telstra
- Tom Roach
- Tom Sussman
- Tracksuit
- Vanessa Chin
- Vrbo
- Will Grundy