On the Spot with Chris Gallery of Mother and Nick Hirst of adam&Eve
We talk campaigns from Heinz Ketchup and The New York Times.
The new book that makes the business case for creative effectiveness
The Effies and System1 have released The Creative Dividend. We talk about it.
On the Spot: British Airways and Dr. Pepper
This month’s guest panelists are Dan Ng, CSO at Johannes Leonardo and Steve Walls, CSO at Moon Rabbit.
The Practitioners of Pre-Testing
Today it's voices of the research industry on why they feel pre-testing is useful.
- 2020
- 2021
- 2022
- 2023
- 2024
- 2024 Effectiveness Series
- 2025
- 2026
- Adam Morgan
- Aisea Laungaue
- Alex Booker
- Alison Falconer
- Andy Lindblade
- APG Awards
- APG London
- Armando Potter
- B2B Series
- BBDO
- BBH
- BBH NY
- Brand Leadership
- Bridget Angear
- Carmichael Lynch
- Catherine Willoughby
- CFO/CMO
- Chris Beresford-Hill
- Christopher Owens
- Connections Role in Effectiveness
- Craig Mawdsley
- Danielle Hawley
- DDB Chicago
- Ed Gunn
- Effectiveness
- Effectiveness 2024
- Effie Winners
- Elizabeth Paul
- Faisal Siddiqui
- Future-Proofing Your Strategy Department
- Gareth Kay
- George Felix
- Greg Hahn
- Gunny Scarfo
- Highdive
- Ipsos
- Jaime McGill
- James Hurman
- Jeff McCrory
- Jen Costello
- John Kenny
- Johnny Corpez
- Julian Morgan
- kelsey Karson
- Kit Altin
- Laura Visco
- Lisa Zielinski
- Live Tour
- Live Tour 2024
- Live Tour 2025
- Loz Horner
- Lucy Jameson
- Marcus Collins
- Mark Kirkham
- Mark Ritson
- Martin Beverley
- Martin Weigel
- Mary Bakarich
- Matthew Herbert
- Mel Arrow
- Mischief
- Neil Godber
- Nicole Parlapiano
- Nimisha Jain
- Ogilvy
- On the Pulse
- On the Spot
- Paula Bloodworth
- Planning for Effective Outcomes 2026
- Planning for Effectiveness
- Planning on the Outside
- Rankin Carroll
- Rethink Agency
- Ricardo Perez
- Rob Campbell
- Rory Gallery
- Ryan Lehr
- Samantha Cescau
- Special Group USA
- Start-Ups Scale-Ups Grown-Ups
- Stephanie Ehui
- Super Bowl 2025
- System1
- Tass Tsitsopoulus
- Tati Lindenberg
- Telstra
- Tom Sussman
- Tracksuit
- Vanessa Chin
- W+K
- Walmart
- Will Grundy

