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CALM's Project 84 with Will Grundy of Adam & Eve DDB
CALM's Project 84 On Strategy Showcase 6/4/20 CALM's Project 84 On Strategy Showcase 6/4/20

CALM's Project 84 with Will Grundy of Adam & Eve DDB

Project 84 existed only because the agency's first effort disappointed.

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FIFA 18’s El Tornado with Martin Beverley and David Mortimer of Adam & Eve DDB
FIFA On Strategy Showcase 6/2/20 FIFA On Strategy Showcase 6/2/20

FIFA 18’s El Tornado with Martin Beverley and David Mortimer of Adam & Eve DDB

Learn how the virtual game influenced the real world.

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Nike with Andy Lindblade, Head of Strategy at W+K, Portland
Nike On Strategy Showcase 6/2/20 Nike On Strategy Showcase 6/2/20

Nike with Andy Lindblade, Head of Strategy at W+K, Portland

The planning history and brand truth behind what defines Nike.

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Free-Range Planning with Gareth Kay, Founding Partner of Chapter SF
Free-Range Planning On Strategy Showcase 5/31/20 Free-Range Planning On Strategy Showcase 5/31/20

Free-Range Planning with Gareth Kay, Founding Partner of Chapter SF

Why we need to find better problems to solve.

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New Balance with Tomas Gonsorcik, CSO of VMLY&R, North America
New Balance On Strategy Showcase 5/31/20 New Balance On Strategy Showcase 5/31/20

New Balance with Tomas Gonsorcik, CSO of VMLY&R, North America

The planning story behind New Balance's rapid growth.

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Freelancers needed with Matt Williams of Brand Federation
Brand Federation On Strategy Showcase 5/31/20 Brand Federation On Strategy Showcase 5/31/20

Freelancers needed with Matt Williams of Brand Federation

Brand Federation matches talent to strategy projects.

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Waze with Joey Camire of Sylvain Labs, NY
Waze On Strategy Showcase 5/31/20 Waze On Strategy Showcase 5/31/20

Waze with Joey Camire of Sylvain Labs, NY

How the brand "changes the way the world moves through everyday acts of cooperation."

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Kia Telluride launch with Laura Forman of David & Goliath, LA
Kia Telluride On Strategy Showcase 5/31/20 Kia Telluride On Strategy Showcase 5/31/20

Kia Telluride launch with Laura Forman of David & Goliath, LA

How Kia launched the Telluride as “the car built for the rest of us.”

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National Health Service (NHS) with Jo Arden of MullenLowe, London
National Health Service On Strategy Showcase 5/31/20 National Health Service On Strategy Showcase 5/31/20

National Health Service (NHS) with Jo Arden of MullenLowe, London

Learn how planning turned around the recruiting efforts of the NHS.

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Wendy’s “Fortnite” with Bret Smith, Managing Director Strategy, VMLY&R
Wendy’s On Strategy Showcase 5/31/20 Wendy’s On Strategy Showcase 5/31/20

Wendy’s “Fortnite” with Bret Smith, Managing Director Strategy, VMLY&R

Hear the stories behind Wendy’s multiple social media successes.

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LUVs diapers with Tiffany Graeff, while at Saatchi, NY
LUVs On Strategy Showcase 5/31/20 LUVs On Strategy Showcase 5/31/20

LUVs diapers with Tiffany Graeff, while at Saatchi, NY

The insights and story behind “the official diaper of experienced moms.”

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Rob Campbell EMEA Head of Strategy at R/GA, London
On Strategy Showcase 5/31/20 On Strategy Showcase 5/31/20

Rob Campbell EMEA Head of Strategy at R/GA, London

Learn what is meant by the Edge Effect, and how it’s fueling planning.

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Viva La Vulva with Bridget Angear of AMV BBDO, London
Viva La Vulva On Strategy Showcase 5/31/20 Viva La Vulva On Strategy Showcase 5/31/20

Viva La Vulva with Bridget Angear of AMV BBDO, London

How “Live Fearless” left women feeling understood and men feeling part of the conversation.

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The rebirth of the Colonel with Britton Taylor of Wieden + Kennedy, Portland
KFC On Strategy Showcase 5/10/20 KFC On Strategy Showcase 5/10/20

The rebirth of the Colonel with Britton Taylor of Wieden + Kennedy, Portland

How the brand’s founder-story fueled the Colonel’s revival. And what wasn’t planned.

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Crocodile Dundee. A tourism campaign in disguise, with Will Davie of Droga5 NY
Tourism Australia On Strategy Showcase 5/8/20 Tourism Australia On Strategy Showcase 5/8/20

Crocodile Dundee. A tourism campaign in disguise, with Will Davie of Droga5 NY

The story built at the intersection of Australian nature and the nature of Australians.

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Orange Theory Fitness with Nigel Carr of Tombras Group
Orange Theory On Strategy Showcase 5/7/20 Orange Theory On Strategy Showcase 5/7/20

Orange Theory Fitness with Nigel Carr of Tombras Group

The Orange Theory/Peloton story and how everyone’s chasing the connected experience.

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ITV with Lucy Jameson of Uncommon, London
ITV On Strategy Showcase 5/6/20 ITV On Strategy Showcase 5/6/20

ITV with Lucy Jameson of Uncommon, London

The thinking behind ITV’s positioning and how Britishness is something no streamer will ever own.

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Audi with Ben Shaw, Head of Strategy at BBH, London
Audi On Strategy Showcase 5/5/20 Audi On Strategy Showcase 5/5/20

Audi with Ben Shaw, Head of Strategy at BBH, London

How the shift in the definition of modern luxury meant a shift for Audi.

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Burger King with Jon Carlaw of David, Miami
Burger King On Strategy Showcase 5/4/20 Burger King On Strategy Showcase 5/4/20

Burger King with Jon Carlaw of David, Miami

Hear the story behind Burger King’s positioning and its irreverent tone.

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LUVs diapers with Mason Hedgecoth while at Saatchi, NY
LUVs On Strategy Showcase 5/3/20 LUVs On Strategy Showcase 5/3/20

LUVs diapers with Mason Hedgecoth while at Saatchi, NY

The insights and story behind “the official diaper of experienced moms.”

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 Other Featured Episodes:

Featured
Planning for Effective Outcomes Ep#3: Lessons in Getting Underway
Planning for Effective Outcomes Ep#3: Lessons in Getting Underway

In Ep#3 of our Effie series, strategists share lessons on how they approach a new strategic initiative.

Walmart's Virtual Worlds Gaming Strategy
Walmart's Virtual Worlds Gaming Strategy

How the space is evolving and thriving.

Why Uber Eats won last night’s U.S. Grand Effie Award
Why Uber Eats won last night’s U.S. Grand Effie Award

Inside the judge’s room.

The Power of Humor in Marketing
The Power of Humor in Marketing

A discussion on the pulse of brands & humor.

Ep#2 Planning for Effective Outcomes. How to build upon or challenge client briefs
Ep#2 Planning for Effective Outcomes. How to build upon or challenge client briefs

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