Adidas On Strategy Showcase 6/5/20 Adidas On Strategy Showcase 6/5/20

Adidas Originals with Mark Aronson of Johannes Leonardo, NY

How the sub-brand reconnected with street culture through a series of three themes.

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CALM's Project 84 On Strategy Showcase 6/4/20 CALM's Project 84 On Strategy Showcase 6/4/20

CALM's Project 84 with Will Grundy of Adam & Eve DDB

Project 84 existed only because the agency's first effort disappointed.

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FIFA On Strategy Showcase 6/2/20 FIFA On Strategy Showcase 6/2/20

FIFA 18’s El Tornado with Martin Beverley and David Mortimer of Adam & Eve DDB

Learn how the virtual game influenced the real world.

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Nike On Strategy Showcase 6/2/20 Nike On Strategy Showcase 6/2/20

Nike with Andy Lindblade, Head of Strategy at W+K, Portland

The planning history and brand truth behind what defines Nike.

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Free-Range Planning On Strategy Showcase 5/31/20 Free-Range Planning On Strategy Showcase 5/31/20

Free-Range Planning with Gareth Kay, Founding Partner of Chapter SF

Why we need to find better problems to solve.

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New Balance On Strategy Showcase 5/31/20 New Balance On Strategy Showcase 5/31/20

New Balance with Tomas Gonsorcik, CSO of VMLY&R, North America

The planning story behind New Balance's rapid growth.

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Brand Federation On Strategy Showcase 5/31/20 Brand Federation On Strategy Showcase 5/31/20

Freelancers needed with Matt Williams of Brand Federation

Brand Federation matches talent to strategy projects.

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Waze On Strategy Showcase 5/31/20 Waze On Strategy Showcase 5/31/20

Waze with Joey Camire of Sylvain Labs, NY

How the brand "changes the way the world moves through everyday acts of cooperation."

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Kia Telluride On Strategy Showcase 5/31/20 Kia Telluride On Strategy Showcase 5/31/20

Kia Telluride launch with Laura Forman of David & Goliath, LA

How Kia launched the Telluride as “the car built for the rest of us.”

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National Health Service On Strategy Showcase 5/31/20 National Health Service On Strategy Showcase 5/31/20

National Health Service (NHS) with Jo Arden of MullenLowe, London

Learn how planning turned around the recruiting efforts of the NHS.

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Wendy’s On Strategy Showcase 5/31/20 Wendy’s On Strategy Showcase 5/31/20

Wendy’s “Fortnite” with Bret Smith, Managing Director Strategy, VMLY&R

Hear the stories behind Wendy’s multiple social media successes.

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LUVs On Strategy Showcase 5/31/20 LUVs On Strategy Showcase 5/31/20

LUVs diapers with Tiffany Graeff, while at Saatchi, NY

The insights and story behind “the official diaper of experienced moms.”

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On Strategy Showcase 5/31/20 On Strategy Showcase 5/31/20

Rob Campbell EMEA Head of Strategy at R/GA, London

Learn what is meant by the Edge Effect, and how it’s fueling planning.

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Viva La Vulva On Strategy Showcase 5/31/20 Viva La Vulva On Strategy Showcase 5/31/20

Viva La Vulva with Bridget Angear of AMV BBDO, London

How “Live Fearless” left women feeling understood and men feeling part of the conversation.

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KFC On Strategy Showcase 5/10/20 KFC On Strategy Showcase 5/10/20

The rebirth of the Colonel with Britton Taylor of Wieden + Kennedy, Portland

How the brand’s founder-story fueled the Colonel’s revival. And what wasn’t planned.

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Tourism Australia On Strategy Showcase 5/8/20 Tourism Australia On Strategy Showcase 5/8/20

Crocodile Dundee. A tourism campaign in disguise, with Will Davie of Droga5 NY

The story built at the intersection of Australian nature and the nature of Australians.

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Orange Theory On Strategy Showcase 5/7/20 Orange Theory On Strategy Showcase 5/7/20

Orange Theory Fitness with Nigel Carr of Tombras Group

The Orange Theory/Peloton story and how everyone’s chasing the connected experience.

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ITV On Strategy Showcase 5/6/20 ITV On Strategy Showcase 5/6/20

ITV with Lucy Jameson of Uncommon, London

The thinking behind ITV’s positioning and how Britishness is something no streamer will ever own.

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Audi On Strategy Showcase 5/5/20 Audi On Strategy Showcase 5/5/20

Audi with Ben Shaw, Head of Strategy at BBH, London

How the shift in the definition of modern luxury meant a shift for Audi.

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Burger King On Strategy Showcase 5/4/20 Burger King On Strategy Showcase 5/4/20

Burger King with Jon Carlaw of David, Miami

Hear the story behind Burger King’s positioning and its irreverent tone.

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