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VCCP, Müller, APG Awards On Strategy Showcase 2/2/26 VCCP, Müller, APG Awards On Strategy Showcase 2/2/26

Müller Rice's award-winning pivot from attempting persuasion to avoiding rejection

After hitting a dead-end using traditional planning methods, the frustrated team discovered the true problem and pivoted to success.

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2026 On Strategy Showcase 1/26/26 2026 On Strategy Showcase 1/26/26

On the Spot: Kate Rush Sheehy of GSD&M and Brendon Volpe of UM

It's planners talking brands they've never worked on. This month Kate Rush Sheehy of GSD&M and Brendon Volpe of UM NYC.

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On Strategy Showcase 1/18/26 On Strategy Showcase 1/18/26

The Insight that fueled the Irish National Lottery Campaign

A fantastic example of planning is the new Folk VML campaign for the Irish National Lottery.

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Goodyear, Dr. Dre On Strategy Showcase 1/12/26 Goodyear, Dr. Dre On Strategy Showcase 1/12/26

How Dr. Dre is putting swagger back in the Goodyear brand

While the 125 year-old brand is recognized, it's not well known. It was time to reset the Goodyear brand.

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Archer Meat Snacks On Strategy Showcase 1/6/26 Archer Meat Snacks On Strategy Showcase 1/6/26

How Archer uses exaggerated reality to draw attention to genuine ingredients

Why not a healthier, protein-packed beef stick snack?

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Garett Levy, Chris Marchegiani, Amazon On Strategy Showcase 12/22/25 Garett Levy, Chris Marchegiani, Amazon On Strategy Showcase 12/22/25

Meet the team behind Amazon's Ads Strategy

The strategy behind this year's holiday ads campaign, including Benedict Cumberbatch's 5-Star Ratings Theatre.

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Holiday Ads Special 2025 On Strategy Showcase 12/16/25 Holiday Ads Special 2025 On Strategy Showcase 12/16/25

Holiday Ads Special live from Chicago

Planning's greatest Holiday Ads Party returned live to the Merchandise Mart.

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Martin Beverley, Mel Arrow, Alex Grieve, Chris Gallery, Paula Bloodworth On Strategy Showcase 12/16/25 Martin Beverley, Mel Arrow, Alex Grieve, Chris Gallery, Paula Bloodworth On Strategy Showcase 12/16/25

Live from Mother in London: Reflections on 2025

We talk with some of London's top strategic and creative talent about the year that was 2025.

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Eoin Murphy, Sanjan Chetan On Strategy Showcase 12/11/25 Eoin Murphy, Sanjan Chetan On Strategy Showcase 12/11/25

The story behind Indeed's Gold Effie-winning entrance into the Indian market

Up against behemoths whose combined market share crossed 90%, they had a fight on their hands

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The Ordinary, Uncommon, BBDO NY, Neutrogena, Claude AI, Anthropic, Google Gemini, Chat GPT On Strategy Showcase 12/2/25 The Ordinary, Uncommon, BBDO NY, Neutrogena, Claude AI, Anthropic, Google Gemini, Chat GPT On Strategy Showcase 12/2/25

On the Spot: Helene Dick of Special and Tom Kenny of Courage

We discuss new work from The Ordinary and Mother's campaign for Claude AI.

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CALM, Nurofen, Uber UK, Uber, Walkers, Smarty Mobile, Irish Tourism, Xbox On Strategy Showcase 11/25/25 CALM, Nurofen, Uber UK, Uber, Walkers, Smarty Mobile, Irish Tourism, Xbox On Strategy Showcase 11/25/25

Live from the 2025 UK Effie Awards

Our interviews with UK winners as their amazingly effective work gets recognized on Effie night in London.

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Deutsch, TBWA/Chiat/Day/LA, Artist's Equity, Maximum Effort On Strategy Showcase 11/16/25 Deutsch, TBWA/Chiat/Day/LA, Artist's Equity, Maximum Effort On Strategy Showcase 11/16/25

Live from Deutsch in LA: Moments of Magic

Planners and creatives talk about epiphany moments - those times when you know you've unlocked the idea.

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Persil Detergent, Arsenal Soccer Club, Dirt is Good On Strategy Showcase 11/3/25 Persil Detergent, Arsenal Soccer Club, Dirt is Good On Strategy Showcase 11/3/25

How Persil followed women into sports

Why Unilever's Persil brand partnered with Arsenal women's soccer and others in the UK.

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BBDO, Narratory Capital, W+K, Ogilvy, MischiefUSA, Anibal Casso, Tom Morton, Jeff McCrory, Tass Tsitsopoulos, Emily Portnoy On Strategy Showcase 10/27/25 BBDO, Narratory Capital, W+K, Ogilvy, MischiefUSA, Anibal Casso, Tom Morton, Jeff McCrory, Tass Tsitsopoulos, Emily Portnoy On Strategy Showcase 10/27/25

Live from Mischief in NY: Has what matters most ever changed?

NY strategy leaders reflect on what matters most and how the future looks for what we do, if we do it well.

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Dr. Pepper, British Airways, Johannes Leonardo, Moon Rabbit, System1, Tracksuit On Strategy Showcase 10/20/25 Dr. Pepper, British Airways, Johannes Leonardo, Moon Rabbit, System1, Tracksuit On Strategy Showcase 10/20/25

On the Spot: Dan Ng of JL and Steve Walls of Moon Rabbit

This month’s guest panelists are Dan Ng, CSO at Johannes Leonardo and Steve Walls, CSO at Moon Rabbit.

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Quality Meats On Strategy Showcase 10/12/25 Quality Meats On Strategy Showcase 10/12/25

A conversation about strategy with Joe Burns of Quality Meats

I'm glad I met Joe Burns. He's my kind of strategist: blunt, honest and mostly right.

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Home Depot, Southwest Airlines, Motel 6, Ram Trucks, RAM Farmer, Chick-fil-A On Strategy Showcase 10/5/25 Home Depot, Southwest Airlines, Motel 6, Ram Trucks, RAM Farmer, Chick-fil-A On Strategy Showcase 10/5/25

Live from Dallas: Ideas Born in Texas

The brand campaigns of Home Depot, Chick-fil-A, RAM Trucks, Motel 6, Corona, and Southwest Airlines were all born in Texas.

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Polaroid On Strategy Showcase 9/28/25 Polaroid On Strategy Showcase 9/28/25

Polaroid chases a comeback with the camera for an analog life

For some, Polaroid is a dusty icon of the past, but for others it might just be the latest innovative idea.

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On the Spot On Strategy Showcase 9/22/25 On the Spot On Strategy Showcase 9/22/25

On the Spot: Kelsey Karson of Tombras and Lachlan Badenoch of Carmichael

It's planners talking brands they've never worked on. This month, Lachlan Badenoch, CSO Carmichael Lynch and Kelsey Karson EVP, Head of Strategy at Tombras.

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Highdive, Mark Gross, Erin Wong, Vanessa Chin On Strategy Showcase 9/17/25 Highdive, Mark Gross, Erin Wong, Vanessa Chin On Strategy Showcase 9/17/25

The story behind Highdive's rise to fame as America's Super Bowl agency

Mark Gross, Co-Founder and Chief Creative Officer joins me alongside Erin Wong, Group Strategy Director and Vanessa Chin of System1. 

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 Other Featured Episodes:

Featured
On the Spot: Tass Tsitopoulos of W+K and Chris Plating of EP+Co
On the Spot: Tass Tsitopoulos of W+K and Chris Plating of EP+Co

This month's strategists pitch campaigns from Stella Artois and Glenmorangie Whiskey.

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Grow Therapy and its challenger brand mindset
Grow Therapy and its challenger brand mindset

Grow’s strategy in creating a distinctive space in telehealth.

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Beefeater 0.0 and Jamiroquai with Damien Le Castrec and Shelley Smoler of Lucky Generals
Beefeater 0.0 and Jamiroquai with Damien Le Castrec and Shelley Smoler of Lucky Generals

Virtual Insanity resurfaces 30 yrs later.

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On the Spot Live in NYC: Three Strategists. Three Campaigns. One Winner. So fun.
On the Spot Live in NYC: Three Strategists. Three Campaigns. One Winner. So fun.

Strats pitch campaigns they love, but never worked on to a sold out live audience at JL.

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Life Stage vs. Generational Cohorts and the Implications for Strategy
Life Stage vs. Generational Cohorts and the Implications for Strategy

We discuss the logic of generational cohorts and the alternative of life stages.

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