0
Skip to Content
On Strategy Showcase
On Strategy Showcase
Home
2026
2025
2024
2023
2022
2021
2020
Effie Winners
Special Series
Effie Winners
Live Tour
About
On Strategy Showcase
On Strategy Showcase
Home
2026
2025
2024
2023
2022
2021
2020
Effie Winners
Special Series
Effie Winners
Live Tour
About
Home
Folder: Episodes
Back
2026
2025
2024
2023
2022
2021
2020
Effie Winners
Special Series
Effie Winners
Live Tour
About
No results found
Live from Deutsch in LA: Moments of Magic
Deutsch, TBWA/Chiat/Day/LA, Artist's Equity, Maximum Effort On Strategy Showcase 11/16/25 Deutsch, TBWA/Chiat/Day/LA, Artist's Equity, Maximum Effort On Strategy Showcase 11/16/25

Live from Deutsch in LA: Moments of Magic

Planners and creatives talk about epiphany moments - those times when you know you've unlocked the idea.

Read More
How Persil followed women into sports
Persil Detergent, Arsenal Soccer Club, Dirt is Good On Strategy Showcase 11/3/25 Persil Detergent, Arsenal Soccer Club, Dirt is Good On Strategy Showcase 11/3/25

How Persil followed women into sports

Why Unilever's Persil brand partnered with Arsenal women's soccer and others in the UK.

Read More
Live from Mischief in NY: Has what matters most ever changed?
BBDO, Narratory Capital, W+K, Ogilvy, MischiefUSA, Anibal Casso, Tom Morton, Jeff McCrory, Tass Tsitsopoulos, Emily Portnoy On Strategy Showcase 10/27/25 BBDO, Narratory Capital, W+K, Ogilvy, MischiefUSA, Anibal Casso, Tom Morton, Jeff McCrory, Tass Tsitsopoulos, Emily Portnoy On Strategy Showcase 10/27/25

Live from Mischief in NY: Has what matters most ever changed?

NY strategy leaders reflect on what matters most and how the future looks for what we do, if we do it well.

Read More
On the Spot: Dan Ng of JL and Steve Walls of Moon Rabbit
Dr. Pepper, British Airways, Johannes Leonardo, Moon Rabbit, System1, Tracksuit On Strategy Showcase 10/20/25 Dr. Pepper, British Airways, Johannes Leonardo, Moon Rabbit, System1, Tracksuit On Strategy Showcase 10/20/25

On the Spot: Dan Ng of JL and Steve Walls of Moon Rabbit

This month’s guest panelists are Dan Ng, CSO at Johannes Leonardo and Steve Walls, CSO at Moon Rabbit.

Read More
A conversation about strategy with Joe Burns of Quality Meats
Quality Meats On Strategy Showcase 10/12/25 Quality Meats On Strategy Showcase 10/12/25

A conversation about strategy with Joe Burns of Quality Meats

I'm glad I met Joe Burns. He's my kind of strategist: blunt, honest and mostly right.

Read More
Live from Dallas: Ideas Born in Texas
Home Depot, Southwest Airlines, Motel 6, Ram Trucks, RAM Farmer, Chick-fil-A On Strategy Showcase 10/5/25 Home Depot, Southwest Airlines, Motel 6, Ram Trucks, RAM Farmer, Chick-fil-A On Strategy Showcase 10/5/25

Live from Dallas: Ideas Born in Texas

The brand campaigns of Home Depot, Chick-fil-A, RAM Trucks, Motel 6, Corona, and Southwest Airlines were all born in Texas.

Read More
Polaroid chases a comeback with the camera for an analog life
Polaroid On Strategy Showcase 9/28/25 Polaroid On Strategy Showcase 9/28/25

Polaroid chases a comeback with the camera for an analog life

For some, Polaroid is a dusty icon of the past, but for others it might just be the latest innovative idea.

Read More
On the Spot: Kelsey Karson of Tombras and Lachlan Badenoch of Carmichael
On the Spot On Strategy Showcase 9/22/25 On the Spot On Strategy Showcase 9/22/25

On the Spot: Kelsey Karson of Tombras and Lachlan Badenoch of Carmichael

It's planners talking brands they've never worked on. This month, Lachlan Badenoch, CSO Carmichael Lynch and Kelsey Karson EVP, Head of Strategy at Tombras.

Read More
The story behind Highdive's rise to fame as America's Super Bowl agency
Highdive, Mark Gross, Erin Wong, Vanessa Chin On Strategy Showcase 9/17/25 Highdive, Mark Gross, Erin Wong, Vanessa Chin On Strategy Showcase 9/17/25

The story behind Highdive's rise to fame as America's Super Bowl agency

Mark Gross, Co-Founder and Chief Creative Officer joins me alongside Erin Wong, Group Strategy Director and Vanessa Chin of System1. 

Read More
Rick Brim, Martin Beverley and Polly McMorrow on their new venture
Ace of Hearts, adam&eveDDB, McCann, McCann London On Strategy Showcase 9/12/25 Ace of Hearts, adam&eveDDB, McCann, McCann London On Strategy Showcase 9/12/25

Rick Brim, Martin Beverley and Polly McMorrow on their new venture

After 10 legendary years at Adam&EveDDB, Ace of Hearts has launched.

Read More
Behind the scenes of Athletic Brewing's alcohol-free brand play
Athletic Brewing Company On Strategy Showcase 9/7/25 Athletic Brewing Company On Strategy Showcase 9/7/25

Behind the scenes of Athletic Brewing's alcohol-free brand play

"Fit for all Times" is the platform. CMO Andrew Katz talks about how a specialist brewer is outperforming the generalists.

Read More
Neutrogena's angle on skincare: 90s nostalgia
Neutrogena, Skincare, Nostalgia, Beverly Hills 90210 On Strategy Showcase 9/1/25 Neutrogena, Skincare, Nostalgia, Beverly Hills 90210 On Strategy Showcase 9/1/25

Neutrogena's angle on skincare: 90s nostalgia

Its new work from BBDO, NY disrupts the conventions of skincare by reminding us, with a smile, just how old we are.

Read More
The story behind Heineken's brilliant Pub Succession and Pub Museums initiatives
Ger Roe, Mark Noble, Cannes Lions Winner On Strategy Showcase 8/24/25 Ger Roe, Mark Noble, Cannes Lions Winner On Strategy Showcase 8/24/25

The story behind Heineken's brilliant Pub Succession and Pub Museums initiatives

"For the Love of Pubs" is Heineken's B2B2C platform for ensuring the long term health of Irish bars.

Read More
On the Spot: Caleb Smith of W+K and Rachael Stets of MullenLowe
Caleb Smith, Rachael Stets, W+K, MullenLowe On Strategy Showcase 8/18/25 Caleb Smith, Rachael Stets, W+K, MullenLowe On Strategy Showcase 8/18/25

On the Spot: Caleb Smith of W+K and Rachael Stets of MullenLowe

Our guest planners are Caleb Smith of W+K, NYC and Rachael Stets of MullenLowe, London.

Read More
Yerba Madre’s Rebrand with CMO Emily Kortlang
Emily Kortlang On Strategy Showcase 8/10/25 Emily Kortlang On Strategy Showcase 8/10/25

Yerba Madre’s Rebrand with CMO Emily Kortlang

The beverage brand's CMO, formerly of Red Bull, Beats and Apple, shares the story.

Read More
Inside the judge's room for Favor Delivery's Gold Effie
Seher Sikandar, Chris Rogge, Emily Portnoy On Strategy Showcase 8/3/25 Seher Sikandar, Chris Rogge, Emily Portnoy On Strategy Showcase 8/3/25

Inside the judge's room for Favor Delivery's Gold Effie

Effie judge, Emily Portnoy, CSO at BBDO NY, joins me to intro this week’s episode.

Read More
The Story Behind Telstra's Marketing Transformation
Telstra, Cannes Lion Winner On Strategy Showcase 7/27/25 Telstra, Cannes Lion Winner On Strategy Showcase 7/27/25

The Story Behind Telstra's Marketing Transformation

Telstra's CMO, Brent Smart on the transformation of this once staid, government-owned Australian telco.

Read More
The story behind Turo, the Airbnb of cars
Turo On Strategy Showcase 7/20/25 Turo On Strategy Showcase 7/20/25

The story behind Turo, the Airbnb of cars

Turo’s plan to convert the masses.

Read More
On the Spot: Julian Morgan of Rethink and Rachel Pool of Ogilvy
On the Spot, System1, Tracksuit, Uber Eats, Corona On Strategy Showcase 7/13/25 On the Spot, System1, Tracksuit, Uber Eats, Corona On Strategy Showcase 7/13/25

On the Spot: Julian Morgan of Rethink and Rachel Pool of Ogilvy

Planners talk about brands they've never worked on.

Read More
The story behind Uber Eats' "Football is for Food"
Uber Eats On Strategy Showcase 7/7/25 Uber Eats On Strategy Showcase 7/7/25

The story behind Uber Eats' "Football is for Food"

Uber’s Georgie Jeffreys and Special Group’s Kelsey Hodgkin join me.

Read More
Newer Posts
Older Posts
  • 2020
  • 2021
  • 2022
  • 2023
  • 2024
  • 2024 Effectiveness Series
  • 2025
  • 2026
  • Adam Morgan
  • Aisea Laungaue
  • Alex Booker
  • Andy Lindblade
  • APG Awards
  • APG London
  • Armando Potter
  • B2B Series
  • BBDO
  • BBH
  • BBH NY
  • Brand Leadership
  • Bridget Angear
  • Carmichael Lynch
  • CFO/CMO
  • Chris Beresford-Hill
  • Christopher Owens
  • Connections Role in Effectiveness
  • Craig Mawdsley
  • Danielle Hawley
  • DDB Chicago
  • Ed Gunn
  • Effectiveness
  • Effectiveness 2024
  • Effie Winners
  • Elizabeth Paul
  • Future-Proofing Your Strategy Department
  • Gareth Kay
  • George Felix
  • Georgie Jeffreys
  • Greg Hahn
  • Gunny Scarfo
  • Highdive
  • Ipsos
  • Jaime McGill
  • James Hurman
  • Jeff McCrory
  • John Kenny
  • Johnny Corpez
  • Julian Morgan
  • kelsey Karson
  • Kit Altin
  • Laura Visco
  • Lisa Zielinski
  • Live Tour
  • Live Tour 2024
  • Live Tour 2025
  • Live Tour 2026
  • Loz Horner
  • Lucy Jameson
  • Marcus Collins
  • Mark Kirkham
  • Mark Ritson
  • Martin Beverley
  • Martin Weigel
  • Mary Bakarich
  • Matthew Herbert
  • McCann
  • Mel Arrow
  • Mischief
  • Neil Godber
  • Nimisha Jain
  • Ogilvy
  • On the Pulse
  • On the Spot
  • Paula Bloodworth
  • Pedr Howard
  • Planning for Effective Outcomes 2026
  • Planning for Effectiveness
  • Planning on the Outside
  • Quality Meats
  • Rankin Carroll
  • Rethink Agency
  • Ricardo Perez
  • Rob Campbell
  • Rory Gallery
  • Ryan Lehr
  • Samantha Cescau
  • Special Group USA
  • Start-Ups Scale-Ups Grown-Ups
  • Stephanie Ehui
  • Super Bowl 2025
  • System1
  • Tass Tsitsopoulus
  • Tati Lindenberg
  • Telstra
  • Tom Sussman
  • Tracksuit
  • Vanessa Chin
  • W+K
  • Walmart
  • Will Grundy
 
 

 Other Featured Episodes:

Featured
James Hurman on his Lions Master of Advertising Effectiveness program
James Hurman on his Lions Master of Advertising Effectiveness program

James’ new Lions Learning course starts Oct 12th.

Read more →
Live from BBDO Chicago: The Scarcity of Difference in Marketing
Live from BBDO Chicago: The Scarcity of Difference in Marketing

Is there a scarcity of difference? Is it scarce because sameness works? And what's the case for sameness?

Read more →
The $170B Creative Wasteland of Retail Media Networks
The $170B Creative Wasteland of Retail Media Networks

RMNs now capturing more spend than TV and CTV combined.

Read more →
On the Spot: Alix Toothman of W+K and Anibal Casso of Ogilvy
On the Spot: Alix Toothman of W+K and Anibal Casso of Ogilvy

Planners talk brands they love, but never worked on.

Read more →
The creative effectiveness culture behind ALDI, Uber Eats, ESAF Bank Effie-winning campaigns
The creative effectiveness culture behind ALDI, Uber Eats, ESAF Bank Effie-winning campaigns

Part of our onstage Cannes 2026 interview series with the Effies.

Read more →

Get New Episode Alerts

We never share your email with third parties, nor spam you with junk.

Thank you!

Terms of Use Privacy Policy

 

On Strategy Showcase, LLC, 2026

Website by the blue-eyed barbarian